Local wineries have a unique opportunity to increase sales and brand visibility by opening an on-site tasting room. In Lino Belli’s article entitled Leverage the Agricultural and Winery Corridor Plan for More On-Site Tasting Rooms, published in the Summer 2014 Food & Wine issue of Coastal Grower Magazine, he highlights some of the growth incentives outlined in the AWCP, which is part of the Monterey County General Plan.
If you missed the article, you missed out on more than just hearing about the benefits to your own wine operation, but how more on-site wineries can contribute to the growth of the wine industry and local tourism overall.
Read it here and then contact Belli Architectural Group to learn how we can work together to bring a new experience to your customers by adding an on-site tasting room. Imagine locals and visitors coming in to taste new varietals, and taking home a few bottles to share the experience of Monterey County wines with friends.